Published date 30 November 2021

Start-up confectionery brand Goüter starts Kickstarter made from waste bread

Goüter staff with the product

Bristol-based confectionery start-up, Goüter, has launched a Kickstarter campaign to start production of a new sweet treat made from wasted sliced bread.

In the UK 44% of bread made every year is wasted. This equates to about 900,000 tonnes or a million loaves a day. Goüter clusters will be made by recycling and toasting bread, adding different nuts and premium chocolate to create a range of five high quality chocolate and nut cluster pouches.

Co-founders Joël Manuvelpillai and Damien Andre have 30 years combined experience in creating chocolate confectionery for the world’s biggest brands. Bristol-based Joel says, “Goüter clusters will be made by using surplus fresh bread, adding the finest quality British chocolate and premium nuts.

Manuvelpillai continues, “Goüter clusters’ production will be plastic free from the start. We will not use the plastic moulds common in confectionery production so clusters will come in a variety of shapes and sizes. The product will also be sold in paper pouches which will be plastic-free. The Goüter brand will be known for its environmental credentials. We will work continuously to improve every aspect of production, so it has the minimal possible impact on the environment.”

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